Enterprise Strategy
Adoption, ROI, leadership and organisational change.
Beyond the Hype: Solving the Governance Vacuum in Enterprise AI
New survey data highlights that the primary hurdle for enterprise AI is not technological but structural, with the majority of AI initiatives lacking clear ownership or proven ROI.
The New Search Landscape: Why Paid and Organic Visibility Are Now One and the Same
With Google’s Gemini search now serving over a billion monthly users and AI agents handling everything from product discovery to checkout, the old “blue link” division between paid and organic has evaporated. Here’s how modern marketers should rethink visibility for an agentic era.
Sakana AI's Data Consent Pledge: What It Means for Enterprise AI Adoption
Sakana AI commits to not using customer data or inputs for model training or fine-tuning unless clients provide explicit opt-in consent, establishing a responsible AI data governance policy.
The Real Reason Some Enterprises Win at AI (And Others Don't)
Box's survey of 1,640 IT leaders reveals that content access, governance maturity, and platform flexibility — not model choice or budget size — separate AI winners from the rest.
Google's AI Mode Data Puts Hard Numbers on the Behavioral Shift That Already Made Most 2025 Keyword Strategies Obsolete
Google's May 2026 report reveals AI Mode users now triple the length of traditional queries, with follow-ups growing 40% monthly and multimodal inputs at one-in-six searches — data that invalidates the three-to-four-word keyword assumption most SEO teams built their 2025 strategies around.
How Competitors Hijack Your Branded Searches (and Why Google’s Rules Let Them)
Competitors don’t need to buy your brand terms—they can siphon your highest-intent traffic with DKI, comparison pages, and modifier keywords. Here’s how they do it, why Google lets them, and what you can actually do about it.
Satya Nadella Warns AI Could Hollow Out Industries as Microsoft Grapples with Soaring Costs
Microsoft CEO Satya Nadella draws parallels between AI's potential to disrupt entire sectors and the damage wrought by globalization, as the company confronts mounting AI infrastructure expenses, enterprise pushback on pricing, and unresolved questions about who captures value in the AI economy.
Sakana's Fugu Packs Collective Intelligence Into One Model to Bypass Single-Vendor Risk
Tokyo-based Sakana AI launched Fugu, a foundation model that dynamically orchestrates a pool of frontier LLMs as a single API — matching Anthropic's Fable 5 and OpenAI's GPT-5.5 on benchmarks while hedging against export controls and vendor lock-in.
The 3,000-Person Leadership Lesson: Why Unilever’s CEO Says Performance Is Care
Fernando Fernandez, CEO of Unilever, reveals his most important leadership insight: that a leader's success rests on the 3,000 people who make up the organization — and that true performance is rooted in care, not control. This article unpacks the philosophy behind his leadership model, drawn from his WSJ Leadership Institute interview.
What Tech Executives Actually Said About AI at the WSJ Summit
Executives from across the tech landscape gathered at the WSJ Leadership Institute’s Tech Council Summit to discuss how enterprises are reshaping operations to navigate the acceleration of artificial intelligence.
The Pothole Mayor: How Zohran Mamdani’s Pragmatism Is Reshaping Urban Socialism
An analysis of the escalating influence of democratic socialist candidates in major U.S. mayoral races, taking the potential shift in Washington D.C. as a focal point in the context of recent successes in New York City.
The Pivot to Sovereign AI: Lessons from Europe’s Tech Strategy in a New Regulatory Landscape
The introduction of new U.S. directives, including the recent directive prompting Anthropic to pull models offline, has catalyzed a surge in European and global initiatives to develop sovereign, localized AI infrastructure, reducing dependence on U.S.-based frontier labs.